Juno and Genius from South Africa

by former winemerchant August 19, 2008

Le Bon Vin is importing a new range of wines from Western Cape of South Africa called the Cape Maidens collection - initially distinctive by their alluring (but tasteful) labels featuring women.

In Roman mythology Juno was the female inner force of life. Each man had his Genius and every woman her Juno . As Roman goddess and queen, she was the protector of womanhood, mothers & children. The month of June, propitious for marriages, is named after her.
In this spirit, Juno Cape Maidens uncork a romance between the predominantly male art of winemaking (Genius) and the sensual nature of wine itself (Juno!)
From the most beautiful cape in the world, one with a rich history in the art of wine, come the wines of the Juno Wine Company. “Joyful and bold, young, alluring, independent, brave, sensual, overtly romantic and free,” describes the wines of Juno as well as the philosophy of a producer consistently aligned with beauty in the art of wine.

A selection of 6 varietal wines is on offer from Shiraz (”Smokey spices, woody undertones and hints of dark berries…”) to a Sauvignon Blanc (”classic Sauvignon Blanc aromas of cut grass, green peppers, herbs, fig leaves and gooseberry..”) There’s an introductory offer of £5.99 a bottle,

Of course, packaging and clever marketing is not everything, but to date the reviews look favourable - and it is always good to see a different approach to both labels and winemaking.

For more info see Le Bon Vin